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Lenco Launches New Mobile Phone Statement Application
7:14:18 PM
The company announces successful pilot of mobile phone statement application, which has a zero carbon footprint impact.
Saturday, April 25,
2009: Lenco Mobile Inc., owns and operates businesses focused on the
mobile marketing and Internet sectors, has launched a new mobile phone
statement application, which has a zero carbon footprint impact. The
application was developed by Multimedia Solutions, a wholly owned
subsidiary of Lenco Mobile.
Michael
Levinsohn, chief executive officer, Lenco Mobile Inc., said, "We have
successfully piloted our new mobile phone statement application which
totally eliminates the paper involved in communicating with customers
regarding their monthly statements. The pilot was carried out with a
major retailer in South Africa and the response from their customers
was exceptional. We expect the product to be fully functional in the
retail environment with a number of our retail partners during the next
sixty days."
Instead of posting statements to clients; banks,
retailers and utilities are able to deliver an electronic statement to
their customer's mobile phone and track whether the message was opened
or not.
"By opening the message, a client is confirming
electronically that they have received the notification from their bank
or retailer. Consumers can also respond to a message by linking online
from their mobile phone to a mobi site operated by Multimedia Solutions
on behalf of our clients," said Eddie Groenewald, chief executive
officer, Multimedia Solutions.
Multimedia Solutions has
already filed a provisional patent application on the business process,
which will help to create a barrier to entry against competitors.